In the event of national tragedies, donors can go directly to GoFundMe to find campaigns and choose where to donate. How are donations solicited?Ĭampaigns start by sharing links among friends through email and other social-networking sites, according to the company. But they can quickly go viral. Kickstarter and Indiegogo are similar crowdfunding sites, but those sites usually host fundraisers for startup companies or projects. They set a goal, or how much they hope to raise, then describe why they need the money through stories and photographs. Users create campaigns to address a need. It essentially is a secure way to collect and distribute electronic payments or donations.
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